Colour-lithographed advertising game, “Groot Eiffel Toren Spel”, published by J. Vlieger and printed by Amand, Amsterdam, circa 1889. The Eiffel Tower forms a 63-space playing board decorated with dolls, flanked by flag-bearing figures, with the exhibition grounds and Statue of Liberty in the background. Dutch game instructions occupy the centre.

Issued in connection with the 1889 Paris Universal Exhibition, this Dutch adaptation of the Grand Jeu du Bébé Jumeau retains the distinctive doll illustrations while replacing the Jumeau publicity with advertising for Blooker’s Cacao. Dedicated to the youth of the Netherlands, it represents an unusual instance of a doll manufacturer’s promotional imagery being adapted to advertise an entirely different product.

A scarce piece of nineteenth-century advertising ephemera with a documented connection to Jumeau, appealing to collectors of antique dolls, early board games and exhibition souvenirs. An example of this edition is preserved in the Rijksmuseum, Amsterdam, inventory number RP-P-OB-201.563.

Sheet dimensions: 44 × 66.5 cm (17.3 × 26.2 in).

Good condition, some tears/creases and small repair to bottom right corner.

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